This week I was in the Nevada desert for a truck commercial. Unlike my normal cineflex shoots, this one had me mount it to a car instead of a helicopter. Using a gyro camera system on a car let us get perfectly stable shots while racing along at 100mph. This particular video was promoting the "toughness" of the truck, which is why we shot in the desert in the middle of summer when it was 108 degrees. It was definitely an endurance test, and as you can see from the second picture it got so hot that we had to take the back cover off of the camera to keep it from overheating. That being said, I love the landscapes out west and the incredible sunset almost made you forget the fact that you just impersonated a piece of bacon for 12 hours.
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